The Jam Tart

The Jam Tart is a graphic-led children’s brand with a passion for designer typographical delights. Their products feature whimsical animal letters that ooze character and charm. They aim to make little (and big) people smile.

Their custom prints, wall art, stickers and banner kits help to create colourful, engaging spaces for children to play, grow and thrive in. The Jam Tart is passionate about learning through play, with their ever-expanding range of flash cards and colouring books.

Designed and made by ‘Mama’ Emma and fellow designer Tom, The Jam Tart is their guilty pleasure. They share a love of good design with design conscious parents and their little ones. Their obsession for geometric pattern and typography gives the brand its own distinctive style.